Product Development

Product development is the complete process of delivering a new product or improving an existing one for customers. The customers can be external or internal within a company. And it can support many different types of products from software to hardware, to consumer goods and services.

Product development methodologies are used to build many new offerings. In this article, we are going to focus on its impact on software development for paying customers. It encompasses all stages required to bring a new experience to end users — from ideation and analysis to design, engineering, and testing.